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Media Options

• Cinema has a larger than life visual impact when compared to TV or Radio.
• Cinema as a captive medium offers an uncluttered environment.
• Cinema reaches out to young affluent audiences and is cost effective.
• It has an added advantage of delivering nation-wide reach as well as localized reach.
• Offers 360 degree exposure & innovative opportunities to brands, on-screen & off-screen.
• Low ad avoidance as cinema goers perceive the ads as part of the experience.
• Cinema forming a deep engagement of audiences with brand messages.
• Cinema's captive audience delivers advertising recall that is up to five times that of TV.
• The most affordable outdoor medium.
• Effective reaches amongst all aged groups.